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Why do 90 percent (%) of Startup Fail and How to Beat the Odds? - 5 Golden Tips

Most startups are alarmed to listen to that 90 percent (%) of startups fail throughout the first 5 years of being started. So why does this occur? 

It isn't the cash that makes the cash, it's the information that makes the cash:

  1. The main cause of why startup fails is poor planning. This contains unplanned enterprise administration, unplanned monetary administration, and unplanned advertising efforts.
  2. Everybody who is considering beginning a startup ought to make an in-depth marketing strategy at the very onset.
  3. A marketing strategy is your essential planning software and protection towards enterprise failure. 
  4. When you work on it, you will need to additionally do the market analysis which is essential to seek out out whether or not or not there's a market on your product.
  5. The excellent news about why startups fail is that enterprise failure due to poor planning will be utterly prevented.

You want to know what sorts of planning it is best to do earlier than you begin your startup. It's merely a matter of studying what works and what does not. So it pays to by no means cease studying.

Within the phrases of Robert Kiyosaki, (well-known American investor, businessman and self-help creator) "It isn't cash that makes cash, it's information that makes cash." Without the best enterprise information, you may put all of your cash into your corporation and but by no means, you can meet with success you might be searching for.

Causes Why Startups Fail:

  • Insufficient market analysis: Although you would possibly actually really feel passionately a couple of specific product, you should discover out if there may be actually a marketplace for the product or service. Do not forget that the enterprise just isn't about you, it is about your potential prospects and their wants.
  • Unplanned funds: You need to find out the cash issues earlier than you begin your startup. You want to calculate how a lot of cash you should perform your each day dwelling bills and the way a lot of cash is required to run your corporation. You can't ignore the calls for of your new enterprise, and nor are you able to ignore your payments. For those who would not have sufficient cash at hand to finance your corporation, you must set up sufficient cash to cowl all of your monetary wants.
  • Inexperienced managers: One of many foremost causes for failure is inexperienced managers who would not have the expertise, information, or imaginative and prescient to run an enterprise.
  • Not selecting a good enterprise mannequin: How are you going to earn cash out of your corporation? If you don't select the best enterprise mannequin your startup is bound to be doomed. Too many individuals rushed into promoting their services or products without even discovering a solution to this important query. There are lots of fashions to select from like direct gross sales mannequin, distribution enterprise fashions, collective enterprise fashions, franchise, multi-level advertising, and so on. You want to make a cautious alternative about what fits your services or product's greatest.
  • Not planning for development: Individuals work laborious to create a startup and turning them into profitable enterprises. Nevertheless, they haven't any plan for what is going to occur to their enterprise when they're not in a position to work so laborious. They're able to promote the enterprise, however as an alternative, it's extra possible to discover a supervisor or a companion to share the enterprise with.
  • Dependence on one individual's abilities and persona: Many startups are centered around one individual's abilities and persona. All the selections are taken by that individual and the administration of the enterprise just isn't decentralized. This results in issues when the individual is not in a position to play a really energetic function within the enterprise.

In your startup, a very powerful factor is to be the real with Unique Selling point that has DEMAND of your expectation

Listed below are three tips about how to verify your startup is not stuffed with fake and unreal data!

  • Flaunt what is Unique Selling Point about you and your startup. In case you faux to be like another business or copy each element of one or other enterprise, it will likely be very tough to maintain and impress your customers over time. 
  • Search like-minded business partners, if you are alone. When you've got a top-quality product, fishing in the 'broken' pond would not make sense. It's tough to kick in and work alone - Partners are always added advantage to your business if you can trade partnership ratio well.
  • Equity Swapping with other Startups / Businesses: This has been recently found one of the very crucial factors to survive among the competitors or big companies who have already attained a near-monopoly environment around the niche. Swapping some portion of equity among business will help bind long term relations between each business that can be benefitted overtime on multiple causes.

Avoiding Startup Failure:

  • Market your self nicely: Reasonably than advertising your basic occupation, give attention to the area of interest areas. For instance, advertising your self as a florist is just too basic. You possibly can market concepts like specialized bouquets, marriage ornament, or unique flowers.
  • Plan nicely: Although the planning course of could seem time-consuming and tedious at first, it'll profit you enormously sooner or later. Plan particulars like when it is best to want to fund when you should rent professionals, while you tackle a companion or investor.
  • Spend properly: Don't waste cash on brochures and enterprise playing cards and web sites as they are not definitely worth the bother for startups. See if you will get a good friend or a relative to design your web site without spending a dime as an alternative.
  • Do not promote your self, promote your product or service: Everybody who involves you has an issue or wants a factor. If in case you have an answer for them and you'll inform them the best way to resolve it through the use of you have got hit the nail proper on the top!
  • Do not hand over: Do not cease advertising regardless that you have got run out of concepts! Do not forget that the important thing to advertising is repetition and the underside line for an enterprise startup is staying motivated. For those who preserve happening you'll get not less than minimal outcomes. It is likely to be simply the push your corporation must lastly succeed.

Lastly, keep in mind that companies thrive solely in environments that help enterprises. Select the best location to start out with your new startup. International locations like Singapore and Hong Kong are probably the most most well-liked locations for beginning a brand new startup on account of their investment-friendly insurance policies associated with legal guidelines, laws, and taxation, which promotes the expansion of entrepreneurship.

Do not know what is exclusive about you and your enterprise? What are your strengths? What do folks love about you?

Well, it's the right time to hire a consultant and pay some fees - it's worth it. The best thing, if you have Good and knowledgeable Mentors for your startup, your startup is already ahead of you. Mentors are a great strength to your startup who can criticize and look at your business model as well as working flow to guide and correct you.

Failed or Move on? or Decided to Sell Your Business - What are options?

You have decided to sell your startup for 1 or more reasons - it could be because you have decided to relocate or emigrate; you may want to cash in after many years of hard work and retire, or you may have decided to move into a new venture.

Once you have made your decision to sell, you need to decide on the method you will employ to ensure a successful sale.

Selling through a Business Broker:

  1. A qualified Broker can assist you in establishing the correct price for your Business.
  2. A qualified Broker knows the most effective process to use from marketing your business, screening and qualifying leads and negotiating the sale with an interested buyer.
  3. The Broker has the necessary documents to qualify potential buyers, and conclude a sale.
  4. You may have to pay some commission fee, which you can negotiate and come to an agreement.

Selling your Business privately:

  1. You know your business better than anyone.
  2. You are the best person to answer questions about your business.
  3. You also know the industry and can suggest ways of improving turnover and profits.
  4. You may also be able to point out future opportunities in the industry.

But you MAY NOT have a network to find potential buyers, You may think of saving commission but sale amount you receive could be worse than paying commission.


  1. Do not start until you have the information, cause it's not cash that generates cash, but it's information that cash the cash.
  2. Plan your Execution on available Information.
  3. Spend wisely.
  4. Find a good partner - Being a Swiss army knife is not always worth in the case of humans.
  5. Equity SWAPPING - swap the equity of your business with supporting business where both of business can be benefitted in long or short term
  6. Create a value of your startup, not yours - Who knows, you might have to sale at the end

Tags: startup business failure selling business hiring freelancers hire freelancers hire consultant business consultant

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